If you have ever asked yourself these questions:

How do I get referral business?

I have finished my speech; now what?

What are some things I can do before I ever get to the venue to make this a wonderful experience for my client and audience?

Chip Eichelberger has honed these skills to perfection – please review his video message to us!

(cut and paste this link if it doesn’t work)

http://bit.ly/jwcBzp

And remember our meeting starts at 9am this Saturday at the Crowne Plaza Tampa East!  Be sure to go to our website to register:  www.nsacentralflorida.com

Beth Ramsay

NSACF VP of Programs

For years I’ve been touting the strategy of
becoming known for one thing. Focus is helpful in
any business, and most of us need it in order to
be our most productive.

The question is “what do you want to be known for
5 years from now?”

There are people who can pull off several
different business initiatives and make it look
easy – these are the exceptions. These are the
true entrepreneurs. But for most, I think the
umbrella helps us see our business in a nutshell
and can help keep us focused.  For a PDF of the
umbrella, go to my blog:
http://www.speakerlauncher.com/blog/

The top of the umbrella is where you write in your
area of focus, your expertise (what your empire is
all about). For instance, you might write
“Leadership Communication” at the top of that
umbrella.

In the white space in the middle, you’ll write in
your topics.  These could include various topics
of speeches, books, etc., all relating back to the
way you communicate as a leader.

The arrows below are your revenue streams, the
various ways you get your message out: keynotes,
workshops, consulting, coaching, product, public
seminars, membership clubs, etc.

This umbrella serves as your business model.  The
ideal situation is that you have only one umbrella
and all of your ideas fit within it.

Some entrepreneurs may have 2 or more different
umbrellas on the go. Again, that’s not easy; but
stay tuned for the Frog Chronicles, I’m going to
be expanding my business and I believe following
my journey may provide some lessons.

Would love to hear success stories, please comment
on the blog. http://www.speakerlauncher.com/blog/

See you soon Wealthy Speakers!

ps:  If you’re uncertain about your umbrella, you
might consider signing up for a Focus 40 session,
an inexpensive way to gain clarity on your
business model and positioning.
http://www.speakerlauncher.com/focus40.html

Jane Atkinson
Speaker Launcher
105 Greyrock Cres.
London, ON  N5Y 6L4
519-951-6934
http://www.SpeakerLauncher.com

April 16^th, 8:30am to 12:30pm,

Crowne Plaza Hotel Tampa East

Please welcome

Chris Clarke-Epstein!

“Write to Be Read”

PLEASE NOTE!! Since talking about writing isn’t writing, we’ll actually be writing during this session. So come prepared with a supply of freshly sharpened #2 pencils!

Conventional NSA wisdom says people who buy our books, don’t often read our books. Ever wonder why? Maybe it’s because of bad writing! Join Chris Clarke-Epstein, CSP to learn how to improve your writing skills, never fear a blank page or a flashing cursor again, and create a writing plan that fits your personality and schedule. We’ll get serious about that book you’ve been talking about for so long. You’ll learn the 7-step plan to make a book happen in a shorter time frame than you ever believed possible.

No matter what kind of writing you’re doing – articles, blog posts, e-letters or books – you’ll leave this session jazzed and prepared to write better.

Chris Clarke-Epstein , CSP is a student of words – both spoken and written, a lover of storytelling – both true and slightly stretched, and a master of changes – both big and small. An award winning speaker, trainer, and author, she has created and presented programs that inspire people to look at their world from a fresh perspective, apply new knowledge, and make change.

As an author, Chris has written and contributed to 14 books as well as many articles. Her writing has been published by New York firms, her own publishing company – Another Pair of Shoes Press, cooperative ventures with other speakers, and Kinko’s. One of her books, 78 Important Questions Every Leader Should Ask and Answer, has been translated into 12 languages – none of which she can actually read. She has written a weekly email message, Thinking for a Change, for 10 years and in 2009-2011, contributed the If I Could Do One Thing writing segment for NSA Voices of Experience. Chris often has blinding flashes of the obvious on airplanes, reads almost every Star Trek novel published, and loves most of all, to have written.

Register TODAY at www.NSACentralFlorida.com and find the “Online Store” tab on the top.

Guests! We have a special for you! Your first three meetings with us are at a discount, you lucky people. Only $37 brings more opportunities to you than anything else we can think of!  Join us.

We have a double-header! “ Organizing the Speaker’s Office: Setting up Your Systems for Success” (and) “Sleeping in Your Own Bed: How to Get More Local Business and Love Staying Home!”

Are you slowly drowning in a sea of paper and email? Does the sight of your messy office frustrate you? If you’re disorganized, your speaking business won’t run smoothly. You will learn the systems you’ll need to succeed in the speaking business:

• Follow an engagement through the process of booking, contracting, preparing, and  traveling.

• Be efficient with email and stay organized while on the road.

• Set up your client files, reference files, subject files, and records.

• Track projects and ideas, plus book and speech content.

• Organize electronic information, internet, and research data; file-retrieve active work-in-progress.

AND

Learn marketing strategies to penetrate your local geographic market, create value for local businesses and associations, and meet your life balance goals. Learn to create value for organizations right in your own backyard. Discover the guiding principles, strategies, and tactics for penetrating your geographic area. Enjoy speaking a whole lot more…in state!

• Learn key guiding principles to booking local business; discover pricing structures to make local work attractive.

• Take advantage of local networking, partnership, and referral sources.

• Find innovative strategies for marketing to local corporations and associations.

• Receive dozens of non-plane revenue ideas.

• Use PR to get the image and avoid the “Prophet in Your Own Land” syndrome.

Go to www.NSACentralFlorida.com and find the “Online Store” tab on the top.

Guests! We have a special for you! Your first three meetings with us are at a discount, you lucky people. Only $37 brings more opportunities to you than anything else we can think of!  Join us.

Beth Ramsay, VP/Programming

FEB. 19th – Jane Atkinson

Marketing Your Way to Wealthy

8:30 -12:30 continental breakfast provided

Do you have a desire to take your speaking business to a new level?
Is your marketing working to get you booked?
Are you positioned correctly?
Would you like to earn higher fees?

Whether it comes to the speech, positioning, or marketing materials, Jane Atkinson will help you avoid the common mistakes and take advantage of techniques and tips that have helped many of her clients catapult to the top 3%.

Presentation Objectives

Learn the 3 most important areas to concentrate your time and money

• Discover the most powerful form of marketing
• Position yourself in the industry to earn higher fees
• See what works and what doesn’t work with decision makers and speakers bureaus

Jane Atkinson has been helping speakers catapult their businesses for more than 19 years.  As an agent for speakers she has repped speaking super stars Vince Poscente, Joe Calloway and Peter Legge – all CSP/CPAE’s as well as best- selling authors and celebrities.

As former Vice President of International Speakers Bureau, Jane has seen the industry from many angles.

Join Jane for a highly interactive session that will provide pages of notes and ideas!

Jacksonville, Florida

Times-Union Center for Performing Arts

Terry Theater

January 28, 2011 @ 8pm

Get the best seats now!
For tickets. go to www.ComedywithClass.com
Come if you can and bring all your “bestest” friends!

www.JeanneRobertson.com Click Here to see Jeanne in Action!

Saturday, January 15th

8:30 a.m. – Socialize, network, chow on our yummy continental breakfast

9:00 a.m. to 12:30 p.m. – Two part program and chapter business

The one and only … Steve Rizzo !

Kick off 2011 by getting a jolt to make this the most productive and successful year so far, as Steve presents:

Drilling for Optimism – Tapping Into Our Most Valuable Natural Resource

Are opportunities dwindling away due to a bad economy?

Is it getting harder and harder to get motivated to pick up the phone?

Are you staring at your empty calendar?

Come to our program and learn how to:

- create new ways of thinking to transform these challenging times into opportunities

- bring out the best in your self and others

- take control of fears and emotions

- enjoy the rebuilding process

- maintain emotional stability and eliminate stress

In time of economic distress, opportunities don’t disappear, they simply manifest in new and different ways. Steve Rizzo delivers tools necessary for tapping into the positive reserves within each of us.

PREPARE TO DIG DEEP! And learn why Steve is known affectionately  the “Attitude Adjuster.”

In the professional competencies outlined by the National Speakers Association, this program should incorporate ethics, enterprise and expertise.

Register for this outstanding program now!

Go to:  http://shop.nsacentralflorida.com/main.sc

Newbie?  Never been to our chapter meeting before? We have a special price reduction just for you – just $37.00 can change your professional life!

Looking forward to seeing you on Saturday, January 15th!

Beth Ramsay

VP of Programs

NSACF

This Saturday’s meeting featuring Expert Panel and Q&A time promises to embrace this year’s theme –

“HARNESS THE POWER”

You will have the unique opportunity to get up close and personal with some of the most experienced and knowledgeable minds in the country!

It has been said . . .. “a prophet is least welcome in his hometown”.  Fortunately, none of our panel members are prophets (except perhaps, maybe, possibly George Morrisey)  But they are from your Chapter and this makes the meeting a must attend event.

You will be able to see and hear insider secrets, concepts, shortcuts and technological ideas that can push you closer to your goals.  You will also learn where you can

“Harness the Power”

Right here in one of the strongest Chapters in the nation.

See you Saturday,

Frank

President NSA Central Florida Chapter

PO Box 273228

Tampa, FL 33688

phone/fax 813-969-0489

email administrator@nsacentralflorida.com

Our meeting time is 8:30am networking, 9am -12:30pm Chapter Meeting

Our meeting location: Crowne Plaza Hotel, Tampa East

10221 Princess Palm Avenue

Tampa, FL 33610

In order to reserve your seat for this valuable meeting, simply process your registration by going to our Online Store on our website:

http://www.nsacentralflorida.com/this_months_program.html

PART 1:  You get to create the agenda! We have, just for you, over 10,000 years of experience poised and ready to be the best source of tried-and-true answers and advice from speakers, trainers, authors, and yes, we even threw a comedian in there, for good measure. (Plus, he needed something to do.)

Our esteemed panel experts are:

George Morrisey, CSP, CPAE, Cavett Award recipient – our Ace card! If you ask it, George has probably already done it

Bruce and Sandy Geroux (aka “Brandy”) – optimizing your website to shoot to the top of the search engines

Deana Goldasich – what’s okay to do, what you must do, and what not to do in social media

Monica Wofford – building a speaking empire, creating and marketing public seminars

David Glickman – using humor in your speech writing

This will be an open mic forum. Please give thought to a burning question you may have in your business! No matter whether you are just starting out, in mid-career or are a seasoned veteran, this business changes so fast you will always have questions. This is where you will find the answers!

PART 2: The 20/20 Lightning Talks are lovingly referred to as the steeple chase of speaking!  The five people chosen for these highly sought-after presenting slots, will strut their stuff!  They will have exactly six minutes and forty seconds to advance through 20 slides at 20-seconds each. The topic can be anything, the presentation can be in any style, and it must be compelling! This is a challenging presentation format, so come and cheer on your fellow speakers!

There is a surprise presentation at the very end … don’t miss it!

We’ll see you at our NSA-CF chapter meeting!

Go to www.NSACentralFlorida.com and find the “Online Store” tab on the top.

Guests! We have a special for you! Your first three meetings with us are at a discount, you lucky people. Only $37 brings more opportunities to you than anything else we can think of!  Join us.